Data Protection

We are pleased you have decided to visit our website. In the following, we will explain what personal data we collect, how we process that data, and for what purposes. If you need information about protecting your privacy in our relationships with our customers, suppliers, or partners, please click here.

1. Responsible entity and data protection officer

The following three Bucher + Suter companies are responsible for the processing of personal data:

• Bucher + Suter AG (Lindenpark, Lindenhofstrasse 1, 3048 Worblaufen, Switzerland), info@bucher-suter.com, +41 31 917 52 00
• Bucher & Suter AG (Stubenwald-Allee 19, 64625 Bensheim, Germany), info@bucher-suter.de, +49 6251 8622 500
• Bucher + Suter Inc (4600 S Syracuse St, 9th Floor, Denver, CO 80237, USA), info@bucher-suter.com, +1-800-917-9060

Managing Director: Martin Wüthrich

1.1 Data Protection Official

The company data protection official can be contacted at one of the addresses above, at the email address privacy@bucher-suter.com or by telephone at +49 6251 8622 598.

2. Purposes of data processing and legal basis

2.1 Visiting the website

When you access the website, the browser you use automatically sends information to our website server. This information is temporarily stored in a log file. The following information is collected and stored until it is (automatically) deletion:

• IP address
• Date and time of the request
• Time zone difference from Greenwich Mean Time (GMT)
• Content of the request (specific page)
• Access status/HTTP status code
• Amount of data transferred in each case
• Website from which the request originates
• Browser
• Operating system and its interface
• Language and version of the browser
• Country
• Identity and contact details of the person responsible
• Recipients

We process the above data to ensure a smooth connection and user-friendly use of the website, to guarantee network and information security, to evaluate system security and stability, and for administrative purposes. In addition, the data of our users is analyzed anonymously. This allows us to better tailor our content and offerings to the needs of our users.

The legal basis for data processing is the protection of our legitimate interests. The legitimate interest results from the aforementioned purposes of data collection. We do not use the data to draw conclusions about your person.

In addition, we use cookies and tracking services on the website. You will find more detailed explanations under sections 4 and 5 of this data protection declaration.

2.2 Subscribing to our newsletters

If you have consented to receive our newsletter, we will use your name and email address to send you this information electronically.

You can unsubscribe and revoke your consent at any time. Please use either the link at the end of each newsletter or alternatively the email address of the Data Protection Officer mentioned in section 1.1. Based on this removal of consent, we will not continue processing data in the future. We will delete the data unless there is another legal basis (e.g., a contract concluded between us) or if statutory retention obligations exist.

2.3 Use of our contact forms

If you have any questions, we offer you the possibility to contact us via a form provided on the website. This requires us to provide information such as a valid email address, name, company, country, etc. so that we know who sent the request, where it came from and how we can respond to it. Further information can be provided voluntarily.

The data processed for the purpose of contacting us takes place based on your consent. Following your request, the data you provide will be transmitted to the Bucher + Suter company responsible for your request.

The personal data collected by us for the use of the contact form will be deleted after your request has been processed unless there is another legal basis for the processing of your data.

2.4 Use of our web chat

We offer you the opportunity to contact us via a chat feature on the website. It is necessary to provide your name, email address, company, and country so that we know from whom and from where the request originates and can respond accordingly.

Any personal data or other information you choose to submit in the chat on our website may be read, collected, and used by Bucher + Suter. The data will be processed for the to assist you based on your chat request. Accordingly, the data you provide will also be transmitted to other Bucher + Suter entities, which are impacted by your request.

You can choose to download a transcript of your conversation after the chat session has ended. You can request the deletion of the collected personal data at any time. To do this, send an email to privacy@bucher-suter.com with your request. Based on this removal request, we will not continue processing the collected personal data. We will delete it unless there is another legal basis or if statutory retention obligations exist.

To be able to offer you chat on the website, Bucher + Suter uses a chat solution from a third-party provider. The data is transmitted in encrypted form only. The chat solution is provided by Salesforce.com, Inc. (www.salesforce.com), Salesforce Tower, 415 Mission Street, 3rd Floor, San Francisco, CA 94105, United States. The Salesforce.com privacy policy can be found here: https://www.salesforce.com/company/privacy/.

2.5 Use of the “Bucher + Suter Hub” online portal

If you agree to the terms of use of the Bucher + Suter Hub (hereinafter referred to as “the Hub”) and create a personal account, we will process your account information to:

• authenticate, i.e., to grant access to the Hub only to authorized persons
• ensure that content displayed on the Hub is presented in the most effective and user-friendly manner

We collect information about you when you register for an account (name, email, company name, country), modify your account, or set preferences. We keep track of your preferences when you select them within the Hub.

We keep track of certain information about you when you visit and interact with the Hub. This includes the information listed in section 2.1 as well as the features you use, the pages you visit, the links you click on, and the files you download from the Hub.

Device and connection information:

• We collect information about the features of your device that you use to access the Hub (computer, phone, tablet, or any other device).
• This information includes the date and time of the login, IP address, login type, browser, operating system, login URL, encryption technology, and geographical location (country, region/state/province/canton, postal code, latitude, longitude).
• How much of this information we collect depends on the type and settings of the device you use to access the Hub.

Identity and Hosting Providers:

• To be able to offer you the Hub service, an identity provider is used. This enables the central registration and login system. The data is transmitted in encrypted form only. The identity service is provided by Salesforce.com, inc. (www.salesforce.com), Salesforce Tower, 415 Mission Street, 3rd Floor, San Francisco, CA 94105, United States; Privacy policy: https://www.salesforce.com/company/privacy/
• To be able to provide access to information about b+s products and services, a hosting provider is used. The data is transmitted in encrypted form only. The hosting service is provided by Amazon Web Services, Inc. (aws.amazon.com), PO Box 81226, Seattle, WA 98108-1226, United States; Privacy policy: https://aws.amazon.com/privacy/

2.6 Job Application Process

If you apply for a job at Bucher + Suter, we process the personal data you provide to establish a contractual relationship with you. The legal basis for the processing is article 6, paragraph 1, item b DSGVO, in conjunction with § article 26 BDSG, article 6, paragraph 1, item c DSGVO, and article 6, paragraph 1, item f DSGVO, as well as article 6, paragraph 1, item a DSGVO (consent) in the case of voluntary provision of data that is not required for the described purpose. Our legitimate interests are the optimization of the application process, the consolidation of the application process in individual group companies, and the assertion, exercise, or defense of legal claims. Your data may be passed on to affiliated companies of Bucher & Suter AG in Germany and Switzerland for the purpose described. The data will be deleted or returned when the defined purpose has been completed, and the data is no longer required to defend legal claims. The data storage period is usually 6 months. If longer retention is required for commercial or tax law reasons, the data will be stored for the duration of the legal retention period and then deleted. If the application was successful, and we conclude a contract with you, we will include the data in our personnel file. If the position offered is filled elsewhere, but we would like to process your data for another position, we will ask you for your consent.

Data protection is an important corporate objective for Noser Group. In this information, you should understand Noser Group (as well as “we”, “us”) to mean the respective Noser Group company where you are applying for a job or where you are currently employed. A list of Noser Group companies can be found at https://noser-group.ch/firmen-der-noser-gruppe. The purpose of this notice is to inform you – as an employee, apprentice, job applicant of the Noser Group or, where applicable, contractor providing services to the Noser Group – about how we process your personal data. Further information on the subject of data protection can be found in our data protection policy.

2.7 Meetings and Webinar Registration

Bucher + Suter utilizes Cisco Webex, a cloud-based service for conducting meetings and webinars, to enable seamless communication and collaboration with our clients, partners, and internal teams. In this context, we process certain personal data, such as names, email addresses, and meeting data – including dates, times, and devices used to facilitate the setup, registration, and execution of these online meetings and webinars.

Bucher + Suter may share data with Cisco Webex, in adherence to data protection laws, for facilitating the meetings and webinars. Cisco Webex’s privacy policy can be found at https://www.cisco.com/c/en/us/about/legal/privacy.html.

3. Disclosure of personal data

3.1 We will only pass on your personal data to third parties if:

• you have given us your consent to do so
• the disclosure is necessary for the assertion, exercise or defense of legal claims and there is no reason to assume that you have an overriding legitimate interest in the non-disclosure of your data
• if there is a legal obligation to pass on such information, and
• this is legally permissible and necessary for the execution of contractual relationships with you.

When processing your data, we make use of the services of external companies. This applies in particular to the operation of our website and our newsletter tool. Our service providers have been carefully selected and commissioned by us and are bound by our instructions.

3.2 Personal data in a third country 

If we process personal data in a third country (i.e., outside the European Union (EU) or the European Economic Area (EEA)) or if this is done in the context of the use of third-party services or disclosure or transfer of data to third parties, this will only occur if it is done to fulfill our (pre-)contractual obligations, on the basis of your consent, a legal obligation or our legitimate interests. We will only have your data processed in a third country if the necessary legal requirements are met to ensure adequate protection of your data. Further information, in particular regarding the present guarantees in the event of transmission abroad as well as copies thereof, can be obtained from the contact person named in section 1.1.

4. Cookies

We use cookies on bucher-suter.com and its subdomains. These are small files that your browser automatically creates and stores on your computer, laptop, tablet, smartphone, etc. when you visit our site. Cookies are used to store information that is generated in connection with the specific device used.

The use of cookies serves to make the use of our offer more pleasant for you. For example, we use “session cookies” to recognize that you have already visited individual pages on our website. These will be deleted automatically after leaving our site. In addition, we also use temporary cookies, which are stored on your device for a specified period of time, to optimize user-friendliness and statistical recording. If you revisit our website, we will automatically recognize that you have already been with us and which entries and settings you have made so that you do not have to enter them again.

Data processed by cookies is necessary for the purposes mentioned to protect our legitimate interests.

Most browsers automatically accept cookies. However, you can configure your browser so that no cookies are stored on your device, or a message always appears before a new cookie is created. However, if you disable cookies entirely, you may not be able to use all the features of our website. In addition, cookies can be deleted at any time in the security settings of your browser.

5. Tracking Tools

With the tracking measures that we implement, we want to ensure that our website is designed to meet requirements and is continually optimized for our users. We use tracking measures to record the use of our website statistically and to evaluate it to optimize our services for you. The aforementioned tracking actions represent legitimate interests and thus the fundamental legal basis for the data processing. Please note that you can exclude tracking by activating the “Do not track” function in your browser settings.

5.1 Google Analytics

We use Google Analytics to analyze the use of the website and its subdomains. Google Analytics gathers information about website use by means of cookies (see 4. Cookies). The information gathered relating to the website is used to create reports about the use of the site. Google’s privacy policy is available at: https://www.google.com/policies/privacy/. he information generated by the cookies in the pseudonymous user profile is not used to identify the visitor to this website personally and is not merged with personal data about the bearer of the pseudonym. Data will be managed only once we have your consent. Will be activated only if you have given your explicit permission by clicking below. The relevant cookies are: _dc_gtm_ UA-12780866-2, _ga and _gid.

5.2 Google Signals

In conjunction with Google Analytics, we also use the technical extension “Google Signals”, which enables cross-device tracking. This makes it possible to assign an individual website visitor to different end devices. However, this only happens if the visitor has logged in to a Google service when visiting a website and has activated the option “personalized advertising” in his Google account settings at the same time. Even then, however, no personal data or user profiles are accessible to us; they remain anonymous to us. If you do not want “Google Signals” to be used, you can disable the “Personalized advertising” option in your Google Account preferences. You can prevent the storage of cookies by configuring your browser software accordingly; however, please note that in this case you may not be able to use all the features of this website to their full extent.

5.3 LinkedIn Insight

Additionally, we use the LinkedIn Insight tag. This tag allows us to perform campaign reporting and unlock valuable insights about website visitors that arrive on our site via our LinkedIn campaigns. Further information about how LinkedIn uses this data can be found on the LinkedIn Privacy Policy page: https://www.linkedin.com/legal/privacy-policy/.

Google Analytics, LinkedIn, and, Google Signals cookies can be deactivated, by unchecking the marketing cookie box in the cookie configurator.

5.4 Salesforce Marketing Cloud Account Engagement (formerly Pardot)

The forms on our websites are integrated with Salesforce Marketing Cloud Account Engagement (Salesforce MCAE, formerly Pardot) via an iFrame. Salesforce MCAE is marketing automation software from Salesforce.com Inc. (www.salesforce.com), Salesforce Tower, 415 Mission Street, 3rd Floor, San Francisco, CA 94105, United States. Salesforce MCAE is software for collecting and evaluating website use data by website visitors, as well as for email and newsletter marketing. When Salesforce MCAE processes personal data, this processing is carried out on our behalf and exclusively for our use. To provide you with personalized content, and if you actively consent to it, we can combine your data with the data of the pseudonymized user profile via the cookies set, if you provide personal data by subscribing to our newsletter or filling out a form.Any personal data supplied voluntarily will be saved in Salesforce to be processed. Salesforce MCAE uses cookies for visitor data collection.

The following information is collected and stored by Salesforce Marketing Cloud Account Engagement:

• Browser information
• Device information
• IP address
• Log file data
• Number of page views
• Information to third-party providers
• Usage data
• Personal data you share with us

And it may include the following if you choose to submit it:

• Your name
• Company name
• Address
• Email address
• Phone number
• Any other details you voluntarily give us

You can disable the creation of pseudonymized user profiles at any time by configuring your internet browser so that cookies of the domain “pardot.com” and the tracker sub-domain, https://go.bucher-suter.com, are not accepted. Please be aware that this may result in certain limitations to the features and usability of our website and newsletter.

For more information about the Salesforce Marketing Cloud Account Engagement privacy policy, please visit www.salesforce.com/company/privacy/ English.

5.5 Microsoft Clarity

We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement.

6. YouTube, Vimeo, LinkedIn, and Eventbrite

6.1 YouTube

We embed YouTube videos on some of our websites. The operator of the corresponding plug-in is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. If you visit a page that includes the YouTube plug-in, a connection to the YouTube servers will be established. This will inform YouTube which pages you visit. If you are logged into your YouTube account, YouTube can match your surfing behavior to you personally. You can prevent this by logging out of your YouTube account beforehand.

If a YouTube video starts playing, the provider will set cookies that collect information about user behavior.

YouTube also stores non-personal usage information in other cookies. If you would like to prevent this, you will need to block the storing of cookies in your browser.

You can find more information about data protection on “YouTube” in the provider’s data privacy policy here: https://policies.google.com/privacy.

6.2 Vimeo

Our websites use plugins from the video portal Vimeo of Vimeo, LLC, 555 West 18th Street, New York, New York 10011, USA. Every time that a page offering one or more Vimeo video clips is accessed, a connection is established between your browser and a Vimeo server in the United States. As part of the process, information regarding your visit and your IP address is stored there. Interacting with the Vimeo plugins (e.g. clicking the start button) causes this information to also be transmitted to Vimeo and stored there.

If you have a Vimeo user account and do not wish Vimeo to collect data on you via our websites and associate it with your member data stored at Vimeo, it is necessary to log out of Vimeo before visiting our websites.

The data protection and privacy statement for Vimeo containing further information on Vimeo’s collection and use of your data is available at https://vimeo.com/privacy/

6.3 LinkedIn

Bucher + Suter utilizes lead generation forms to collect email addresses and other details from individuals interested in our products or solutions from LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA. The gathered data is used to initiate professional communication and share relevant product information.

For more information on LinkedIn’s privacy practices, please visit https://www.linkedin.com/legal/privacy-policy.

6.4 Eventbrite

We use the platform Eventbrite as a ticket management tool for in-person events that we run in the United States of America. If you register for one of our events online via Eventbrite, the data you provide when booking will be stored by Eventbrite in accordance with their privacy policy and is further processed and maintained by Bucher + Suter’s marketing and sales teams to ensure we can accommodate you at our event. Our use for your data may include:

• Issuing tickets for our events.
• Email communications with event-specific information – pre- and post-event.

Eventbrite’s exclusive transfer mechanism for data exported from the European Economic Area and Switzerland is the use of New Standard Contractual Clauses.

6.5 Consensus

We provide links to customizable demo videos stored on the Consensus platform, on some of our pages. These videos are hosted and operated by Consensus Sales, LLC., 125 East Main St., American Fork, UT 84003, USA. When you click on a link to a Consensus video, you will be redirected to the Consensus website. During this redirection and while using the Consensus platform, Consensus may collect information regarding your visit, including your IP address, the pages you view, and the videos you watch. Additionally, data entered into the forms on the Consensus platform will be stored by Consensus in accordance with their privacy policy and then processed by Bucher + Suter. This data is used to initiate communication and share relevant product information.

For more detailed information on how Consensus handles your data, please review their privacy policy.

7. Rights of the persons concerned, in particular, the right of objection

When the EU Data Protection Regulation applies to data processing, you have all the rights set out below. In all other cases, you have the rights listed below, which the applicable data protection law provides.

You have the right to:

• request information about your personal data processed by us;
• demand the correction of incorrect or incomplete personal data stored by us without delay;
• request the deletion of your personal data stored by us, unless processing is necessary for the exercise of the right to freedom of expression and information, to fulfill a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims;
• request the restriction of the processing of your personal data insofar as the accuracy of the data is disputed by you; the processing is unlawful, but you refuse its deletion, and we no longer need the data, but you need it to assert, exercise or defend legal claims or you have lodged an objection to the processing;
• revoke your consent once given to us at any time. The consequence of this is that we may no longer continue the data processing based on this consent in the future;
• object to the processing of your personal data, provided that this data is processed based on legitimate interests and provided that there are reasons for doing so which arise from your particular situation or the objection is against direct advertising. In the latter case, you have a general right of objection, which will be implemented by us without stating a particular situation;
• receive the personal data that you have provided to us in a structured, common and machine-readable format or request its transfer to another location;
• complain to the competent supervisory authority.

If you have any questions regarding the existence or exercise of these rights, you can contact the person mentioned in section 1.1 at any time.

8. Data security

We use SSL (Secure Socket Layer) technology in connection with the highest level of encryption supported by your browser. As a rule, this is 256-bit encryption. If your browser does not support 256-bit encryption, we use 128-bit v3 technology instead. You can tell whether an individual page of our website is transmitted in encrypted form by the closed representation of the key or lock symbol in the status bar of your browser.

We also use suitable technical and organizational security measures to protect your data against accidental or intentional manipulation, partial or complete loss, destruction, or against unauthorized access by third parties. Our security measures are continuously improved in line with technological developments.

9. Up-to-date status and changes to this data protection declaration

This data protection declaration is currently valid and was given that status in November 2022. Due to the further development of our website and offers on it or due to changed legal or official requirements, it may be necessary to amend this data protection declaration. We, therefore, recommend that you check this data protection declaration at regular intervals.